EXPERTISE
Strategic Social & Digital Marketing
4+ years of marketing and branding experience across B2B, B2C, and nonprofit sectors, including project management in digital promotions and strategic consulting in Taiwan.
Business &
Data Analyst
Business Analyst & Project Manager with experience in marketing and consulting projects, and currently enrolled in UBC Master of Business Analytics (MBAN) program, graduating in 2027.
Team-based Facilitator
With a diverse background in film production and project management across Taiwan and Canada, I focus on enhancing team performance to achieve shared objectives.
EXPERIENCE
2022 - 2026
Project Manager (Full-Time)
ATLAS BRANDING CO., LTD.
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Oversee Marketing and Business/Strategic Analysis Projects for B2B/B2C firms & NGOs
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Increase brand awareness by crafting marketing strategies & supervising execution.
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Strength marketing efforts & increasing engagement by managing content production
2021 - 2022
ATLAS BRANDING CO., LTD.
Project Manager (Part-Time)
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Furthered promotional efforts by assisting the production of Visual/Audial Materials
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Assisted in project delivery by maintaining consistent communication between stakeholders
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Aided in Market & Business Analysis by compiling & wrangling relevant data
2021 - PRESENT
Content Producer
FREELANCE
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Complete media deliverables under budget & deadline by organizing & executing all stages of content/film production
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Perform and execute in various roles in film production, such as Cam-Op, 1st AD, Gaffer.
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Skilled in editing, color-grading, and applying transitions and special fx in Adobe After Effects.
EDUCATION
2026 - 2027
Master of Business Analytics (MBAN)
- UBC Sauder Business School
University of British Columbia (UBC)
Combine technical skillsets of data pipelines, building through SQL, Python, R, and visualizations through Tableau and Power BI, to diagnose business challenges quantitatively and provide meaningfully solutions qualitatively.
2023 - 2024
Certificate of Key Capabilities in Data Science
University of British Columbia (UBC)
Completed core and elective courses in Python for Data Science, Data Visualization, and Introduction to Machine Learning, with capstone projects that reinforced practical knowledge in each area.
2020 - 2022
Bachelor of Business Administration (BBA) - BCIT Business & Media
British Columbia Institute of Technology (BCIT)
The program’s emphasis on experiential learning equipped me with real-world marketing and strategic knowledge and experiences through case studies and applied lab sessions.
2020
Business Management
Advanced Diploma
British Columbia Institute of Technology (BCIT)
Through this program, I developed a solid foundation in key business areas, such as accounting, HR, marketing and strategy, supported by hands-on case study analysis in each subject.
2018 - 2019
Vancouver Film School (VFS)
Film Production
Diploma
With hands-on experience in producing, cinematography, and post-production, I’ve produced, shot, and edited projects like the web series Occult Anonymous and the short film STATIC.
SKILLS

Microsoft 365 - Advanced
Film/Content Production - Advanced
Business Analysis - Advanced
Adobe Creative Suite &
Da Vinci Resolve - Advanced
Chinese & English - Native
Python, Power BI, SQL
& R Studio - Proficient
MY PHILOSOPHY
Bridging Creativity and Business Solutions
With film production and project management experiences, I integrate the artistry of visual storytelling with strategic problem-solving to help teams and organizations reach their goals.
Be Punctual & Production-Ready
Being on time and prepared are essential. As a filmmaker and project manager, staying proactive and solution-oriented ensures progress, even in the most challenging moments.
The Flexibility of "Hurry Up and Wait"
Successfully managing the lulls between high-paced moments is essential to delivering projects on time and under budget either on a film set or in a business environment.







